Ask the Expert

Retail May Be Dead, but Not at the Spa! Why do department stores still out-sell spas in the retail arena?  Am I having a bad dream or is this really happening?! They don’t know the clients’ skin type. They aren’t licensed in skin care or beauty. The lighting is dreadful. The price points are high.… […]

“We Work” for wellness and spas isn’t such a bad idea.  The We Work model of sharing an office space including reception, conference space is a concept that took off like lightening when initially introduced.  Why?  Renting office space by the day or the hour or by city at a whim is not new. Why… […]

Our skin is crawling with bacteria and viruses?! What a horror, one would think. Guive Balooch, vice president of L’Oréal’s Technology Incubator, wants us to think differently about these seemingly unsavory organisms, which are hugely beneficial to the health and beauty of our skin. Microbiome is at the core of L’Oréal Research and Innovation, with… […]

As retailers battle for market share, return policies become an important issue. What do you do with the customer who returns an empty bottle of facial cream? How does one increase purchases without increasing returns? Researchers at the University of Texas conducted a meta-study of 21 journal articles about return policies. The secret? Actually, the… […]

Fast Spa Beauty Just when you were thinking of the chant, “om” and calm, there is a faster paced demand out there for beauty efficiently performed right now.  As unique as your skin type or massage preferences, the many manifestations of on demand beauty.  The emphasis is on convenience, efficiency and quality. This might look… […]